The new year brings renewed focus and energy, and as members of the MWC Barcelona community know, it is also when preparation moves into high gear. In eight weeks, we will open the doors of Fira Gran Via to the global mobile ecosystem and, I can’t wait to welcome everyone.
This new year also begins with more news related to the pandemic. Global circumstance continues to evolve and, one thing is becoming apparent, we will be dealing with the effects of Covid-19 for years to come. In times like these, responsible leadership is more critical than ever.
This type of leadership inspires innovation and the kind of investment that moves our industry, society and, economy forward while keeping our community safe. Considering this and the fact that present circumstances have made connectivity profoundly critical, the GSMA would only consider a change to our plans under the direction of the Spanish authorities.
We expect over 1,500 exhibitors in February, with attendees registered from 150 countries. You will meet decision-makers, hear from thought leaders and, close deals. Policymakers will meet through our prestigious Ministerial Programme, and all are encouraged to experience the 4YFN start-up conference and brand new for 2022, Industry City. Over the four days, you will see the vibrancy, reach, and diversity that puts MWC at the forefront of the kind of innovation that addresses critical challenges across society. This is Connectivity Unleashed and potential is everywhere.